Taste of Cape Town opens its doors on 28 & 29 November 2026 at Green Point Cricket Stadium, Cape Town. Tickets are on sale from 5 May 2026
A festival that has drawn hundreds of thousands of people through the streets of London, beneath the glass dome of Paris’s Grand Palais, across the parklands of São Paulo, and into the spectacular open-air amphitheater of Dubai is coming to South Africa. Taste of Cape Town 2026 is the South African expression of the Taste Festival series, one of the world’s most prestigious food and lifestyle festival brands, and it will take place on 28 and 29 November 2026 at Green Point Cricket Stadium, Cape Town. The Taste Festival series is a globally recognized phenomenon, a curated, premium live experience that gathers a city’s finest restaurants, the world’s most compelling chefs, and thousands of dedicated food lovers in a single extraordinary location, for a weekend that is as much about culture, atmosphere, and community as it is about the food itself. In the cities it calls home, Taste is not merely an event on the calendar. It is the food calendar. Cape Town joins that company. And in doing so, South Africa acquires a world-class event framework built on more than two decades of international credibility and reshapes it entirely around this city, its chefs, its producers, its energy, and its singular sense of place.
GLOBAL FESTIVAL. LOCAL FLAVOUR.
Produced by The Allure Group (TAG), Taste of Cape Town is positioned not as a local interpretation of an international format, but as a full expression of the Taste brand, built with the same benchmarks that have made it one of the world’s most sought-after food festival experiences. The Cape Town festival’s defining philosophy, Feed Every Sense, is an architectural commitment. Every zone, every stage, every activation, and every culinary moment at Green Point Cricket Stadium has been designed to engage not just the palate, but the full sensory range of what it means to experience something truly exceptional. The smell of open-fire cooking drifting across the venue. The sound of a city at its most alive. The visual theatre of a chef at the height of their craft. The texture of something that has been made with extraordinary care. The warmth of a Cape Town November evening, with the Atlantic Ocean breathing across the grounds. “South Africa has produced world-class chefs, extraordinary ingredients, and a food culture that deserves to stand alongside anything London, Paris, or Dubai has to offer. What has been missing is the stage. Taste of Cape Town is that stage: a platform built to the highest international standard, designed to show our own people and the rest of the world exactly what this country is capable of at the table. November 2026 is not just a festival. It is a national declaration.” says Bonnke Shipalana, Group CEO at The Allure Group.
WHAT TO EXPECT
Taste of Cape Town 2026 will present a curated selection of Cape Town’s finest restaurants, each offering signature dishes created specifically for the festival format, accessible, extraordinary, and produced at a standard that reflects the city’s standing as one of Africa’s great culinary capitals. A dedicated chef programme comprising of live fire demonstrations, Cook School masterclasses, and exclusive chef sessions will bring South Africa’s most celebrated culinary voices to a single stage, alongside international guests whose presence underlines the global intent of this event. Beyond the food, Taste of Cape Town will feature a curated artisan market showcasing South Africa’s most exciting small food and beverage producers, a carefully programmed music and entertainment experience, and a premium VIP offering that sets a new benchmark for what hospitality at a live event can look like in this country. The full restaurant, chef, and programme lineup will be announced in stages from July 2026. What can be confirmed now is the standard being set: Cape Town is ready, and this festival will prove it.
CAPE TOWN IS CALLING
Early bird Taste Entry Passes for Taste of Cape Town 2026 are on sale now at www.tasteofcapetown.com, priced from R400 per person. Do not miss the fire, the flavour, the music, and the magic of Africa’s most anticipated food and lifestyle festival.
ABOUT TASTE OF CAPE TOWN
Taste of Cape Town is Africa’s premier food and lifestyle festival and the South African expression of the global Taste Festival series. The 2026 edition takes place at Green Point Cricket Stadium, Cape Town, on 28 and 29 November 2026, presenting a curated world of restaurants, chefs, artisan producers, music, and live culinary arts across two days and multiple sensory experience zones. The festival’s philosophy — Feed Every Sense — underpins every element of the programme, the production, and the guest experience.
ABOUT THE ALLURE GROUP (TAG)
The Allure Group is a Level 1 B-BBEE full-service communications, events, public relations, and design agency with 19 years of operation in South Africa. TAG’s integrated service disciplines span Communications, Events, Public Relations, Design, and Digital, operating under the philosophy of Flawless Execution. The Allure Group is the official producer of Taste of Cape Town 2026.
Taste of Cape Town Spokespeople
BONNKE SHIPALANA Group Chief Executive Officer, The Allure Group
“Bonnke Shipalana is the Group CEO of The Allure Group, the agency behind Taste of Cape Town 2026. With 19 years of producing landmark events and communications campaigns across South Africa, Bonnke brings a rare combination of strategic vision and cultural intelligence to everything TAG touches. His perspective on why this festival matters, what it says about South Africa’s place in the global food conversation, and what it takes to build a world-class event on this continent from the ground up is one of the most compelling stories in the South African business and creative landscape right now.”
STEVE STEINFELD Executive Director, Taste of Cape Town
“Steve Steinfeld is the Executive Director of Taste of Cape Town and the operational authority behind one of the most complex and exciting event builds in South Africa right now. With deep roots in the global Taste Festival series and an intimate understanding of what makes the international editions the cultural and culinary landmarks they have become, Steve is uniquely placed to speak to what Cape Town can expect, what it takes to bring an international festival brand to a new city, and why November 2026 represents a defining moment for South African food culture.”
