South Africans’ incredible passion for doing good saw MySchool My Village MyPlanet pick up two awards at the 2023 South African Loyalty Awards at the Truth Leaders Loyalty Summit in Cape Town. The win in the ‘Best Loyalty Programme of the Year – Open Category’ was their fifth consecutive win in that section and they were also awarded ‘Best Loyalty / Community or Environmental Initiative / Campaign’.
Loyalty and Rewards Programs were judged across 18 categories via a robust judging process by a well-established judging committee comprising 12 international loyalty & CRM professionals.Judge Varsha Ramesar said of MySchool’s extraordinary scoop in the ‘Best Loyalty Programme of the Year’ category: “MySchool continues to lead by example by executing on a loyalty program that not only benefits its loyalty members, but the community as well.”The MySchool MyVillage MyPlanet supporter base has raised more than R1 billion for more than 8 500 schools and NGO beneficiaries since inception, making it one of South Africa’s biggest community loyalty programs.In existence for 26 years, it drives commercial imperatives as well as social impact, raising more than R8 million a month for its beneficiaries. Funds raised help to supplement beneficiaries’ income, complement feeding schemes, provide support for disabilities like hearing aids, cleft palate surgery, and so much more. MySchool MyVillage MyPlanet General Manager, Pieter Twine, is proud to have the program recognised – but is prouder of the enormous difference it continues to make in the lives of people and the planet. “I’m still stunned every time I realise the impact this program has had on the lives of so many – improving living conditions, providing access to sustainable food and water supplies, building skills, helping children thrive and so much more – making a real difference with every swipe,” he says. “These two awards are a wonderful 26th birthday surprise for us this month and encourage our teams to do even more. Thanks to our amazing Supporters and Partners for all the good they enable for our Beneficiaries – and congratulations to all the other programs which were recognised for their own community spirit”.Sign up for a MySchool MyVillage MyPlanet card online or via the app (Google Play or Apple App Store) to give back to up to three of our over 8 500 Beneficiaries – at no charge – with every swipe.
